Why your business needs an end of year party
There’s been a lot of hype in the media about Christmas parties, and whether or not it is ethical to hold them in these tough economic times — well it’s not only ethical, but essential for your business health. An end of year party is what you need! Whilst strolling through the almost empty City…
Read MoreHow to Relax At Christmas Parties And Keep Your Personal Brand Intact
Lunches out, Friday night drinks, summer picnics and office BBQs don’t seem to cause nearly as many embarrassing incidents as Christmas parties do. The gossip after the Christmas party is retold for years and years. It’s not easy to pick your way through this minefield so that you don’t become the next urban legend, let’s…
Read MoreThe Three Book Diet – Can I Make It Work In 2013?
As usual for a Sunday morning, Chris Brogan has gotten me thinking. Thinking about Indigo Girl and what the business and I need to focus in on for 2013. Today he’s challenged us to a Thee Book Diet (#3DB). The concept revolves around the fact that we are in an age of information overwhelm. We…
Read MoreAvoiding common content mistakes made by small businesses
This is a guest post for our blog by Ruth Perrington about the content creation issues that small businesses or start-ups face when first building their online presence. As a small business or start-up, you likely already know the value of talking to your potential customers in the right way. And in this day and…
Read MoreTwitter for small business marketing: following back
Wow, what a minefield! There’s so much conflicting information and advice out there that it makes using Twitter for small business marketing seem like too much hassle. I actually love Twitter, now, I didn’t once upon a time. It’s a great medium for sharing information, news, and banter with your clients and peers alike. Building trust and…
Read MoreWe all have our fears; you can get past them
I do quite a bit of teaching and mentoring. Whether the training is small business owners and bloggers or vulnerable women, there’s one common thread that hinders the learners from engaging and getting the most out of their experience: FEAR. It doesn’t matter that every person that I mentor or teach has already taken that…
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